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Hypertension Optimization Program
High blood pressure is silent, but its consequences are not.
You are important to the people in your life — and staying healthy keeps you with them.
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Why Blood Pressure Matters More Than You Think
Hypertension is common.
Badly treated hypertension is just as common.
What damages the heart, kidneys, and brain isn’t “having a mildly high number for a few years”
It’s years of hidden strain, every hour of every day, that slowly steals mobility, energy, cognition, and independence.
Our goal is simple:
to keep you alive, healthy, functional, and present — for the people who love you.
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1. The Real Causes of Uncontrolled Blood Pressure
Surreptitious sodium intake
You’d be surprised how much blood pressure trouble comes from:
Late-night chips, popcorn, crackers
Restaurant food
“Healthy” frozen meals
Deli meats and canned soups
These add hundreds (sometimes thousands) of milligrams of sodium per day.
NSAIDs and other medications that undo your progress
Ibuprofen, naproxen, cold medicines, some antidepressants, and steroids can cancel out your blood pressure meds.
Not taking medications consistently
Skipping meds doesn’t cause immediate symptoms, which is why it’s tempting…
but untreated hypertension is undefeated over long time frames.
OSA (Sleep Apnea)
A major — and reversible — driver of hypertension.
Treating OSA often lowers BP more than adding a second medication.
White-coat vs. masked hypertension
Some patients look great in clinic and terrible at home — or the opposite.
Both patterns are critical to diagnose correctly.
Secondary causes (often missed)
Especially when:
under age 40
not African-American
no family history
sudden or severe onset
We screen for:
Renovascular hypertension
Primary aldosteronism
Adrenal or endocrine issues
Kidney disease
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2. What Numbers Actually Matter
Not everyone needs a “perfect” 120 systolic.
For many patients:
120–129 is ideal
<135–140 may be safer and more livable
Diastolic goals vary with age and coronary risk
We aim for the safest number you can sustain without side effects or misery.
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3. Medication Strategy — Safe, Personalized, Effective
ACE inhibitors
Fantastic medications for many patients — unless angioedema occurs.
Less effective in African-American patients, so we tailor to the individual.
Side effects we monitor
Angioedema
Depression
Low potassium
Fatigue
Arrhythmias
Sexual side effects (rare but important)
GLP-1 medications
Semaglutide, tirzepatide, and similar agents:
Improve insulin resistance
Reduce inflammation
Promote weight loss
Lower systolic BP by 5–10 mmHg on average
They are powerful tools when used responsibly and monitored.
Medication timing matters
Morning vs evening dosing
Standing vs seated BP
Adjustments during illness
Avoiding NSAIDs
Avoiding decongestants
Small changes create large improvements.
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4. Proper Home BP Monitoring (Done Correctly)
Most people check their pressure wrong.
We teach:
How to sit
Which cuff to buy
When to measure
How to interpret patterns
How standing BP reveals hidden hypertension
When to ignore a “panic reading”
Better measurements → better decisions.
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5. The Real Goal: Keeping You Here
For over 50 years high blood pressure described in US Public Health as the silent killer
**“Blood pressure doesn’t just shorten life. It shrinks it — energy, mobility, memory, freedom.
We work with you so that ten, twenty, thirty years from now, you’re still on your feet, still in the photos, still walking into celebrations… not being remembered at them.”**
**“Your family wants you in their future.
We do this because we want you to stay in theirs.”**
“You matter. And we don’t want to miss you.”
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6. Why This Program Works
Most clinics:
Don’t ask about sodium
Don’t check standing BP
Don’t screen for sleep apnea
Don’t consider medication interference
Don’t adjust timing
Don’t evaluate secondary causes
Don’t include GLP-1
Don’t personalize the goal
We do all of this, because your long-term life and independence depend on it.
If a patient prefers to skip their blood pressure medications or ignore sodium restrictions for months or years, I figure they must have much free time on Mondays, Wednesdays, and Fridays.
⭐ This module is included at all levels. Your base membership cover this for free.
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Bundled Pricing Options
Hypertension + Weight Loss Bundle (Members)
$65/month
(Saves them $10–20/month vs buying separately)
Hypertension + OSA Screening Package
$175 one-time + $25/month add-on
(Includes sleep questionnaire, STOP-BANG scoring, home sleep test coordination.)
Hypertension + Longevity Package
$95/month
(for your Longevity & Performance members)